Enjoy today's collection of articles from around the web!


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The 15 Best Video Editing Apps for 2018
by Sophia Bernazzani

If you're reading this blog post, chances are you already know you should incorporate more video content into your marketing. But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things -- like a camera and editing software. Read more here.

The Leadership Book Every Executive Must Read "Team of Teams"
by Shafqat Islam

NewsCred CEO and Co-founder Shafqat Islam on the leadership book every executive needs to read. I make every member of my executive team read “Team of Teams: New Rules of Engagement for a Complex World,” by retired U.S. Army General Stanley McChrystal. I also encourage managers of all levels at NewsCred to read the book as it had a profound impact on me as a leader. Read more here.

7 Steps to Building a Successful Twitter Chat
by JoHanna Rothseid
Content marketing can take many shapes and sizes. But no matter the delivery format or channel, the underlying principle is always the same: offering high-quality content that provides value to both your audience and your company. Twitter chats are an often-overlooked content marketing tactic that hits on this core ideal. A successful Twitter chat can help you engage influencers in your space, build authentic, one-on-one connections with your audience, and drive traffic and lead generation. Read more here.

Boosting Employee Productivity When The Summer Slump Hits
by Julie Bowden Davis

Summer days can lead to a distracted workforce. But these business leaders share how they encourage employee productivity at this time of year. Remember the rush of freedom you felt as a kid when school let out for summer? Your employees are likely to feel that same rush when the days lengthen and get warmer. Unfortunately, that summer itch can negatively affect employee productivity. Read more here.

Podcast: Five Myths About Creative People
by Todd Henry

There are several myths that exist about highly creative people, and they can seriously affect how teams are led, how client interactions happen, and how we collaborate with one another. If you believe any of these five myths, it can create chronic issues on your team. And, if you are perpetuating any of them, it can seriously curb your effectiveness as a creative pro. Listen here.

Podcast: How to Use Social Media in a Dynamic, Irresistible Way
Interview with Branden Harvey

If you want to build a strong social media following without resorting to negativity, you’ll love today’s episode of the Building a StoryBrand podcast. Branden Harvey of Good, Good, Good joins Donald Miller for a conversation about how we can create dynamic and positive social media that draws our customers in. Listen here.  

Thank you,

Eric Fisher

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